
UNSALESY: THE WORKSHOP
Sell More Without Feeling Gross About It!
Unsalesy is a 30-minute workshop that teaches you what makes marketing salesy. So you can A) avoid it; and B) grow your business in ways that make you and your audience feel seen, heard, and respected.
Join the Live 30-Minute Microworkshop by Pro Copywriters Kira Matthes
and Maddy Aucoin
Date: Wednesday, October 8th, 2025
Time: 10:00-10:30 am CST
Price: $27 Early Bird / $37 Full (🇨🇦 CAD)
Live Q&A to Follow. Replay available.
The thought of being “salesy” sends a shiver down your spine…
But you still need to sell.
WE KNOW HOW IT IS:
(How’s that supposed to work?!)
You want to sell more, but the thought of hopping into someone’s DMs after they’ve expressed interest makes you feel ick.
You don’t feel like a natural salesperson at all– more like two kids in a trench coat getting away with something 👀
You constantly question how you’re approaching sales. Are you sending way too many emails? Are you annoying people?
“Omg, do they all hate me?”
More specifically, you will:
✔ Understand what makes some marketing feel “salesy,” pushy, or aggressive (and notice where you might unintentionally be doing it).
✔ Learn where you fall on our “Salesy Spectrum,” which of your content (if any) is coming off as “salesy,” and how to fix it.
✔ Figure out how to update your strategy and sell better by learning your sales archetype.
(We’re millennials, of course we love a personality quiz!)
In this 30-minute workshop, you’ll learn to sell more and better.
Without feeling salesy.
TLDR: You’ll learn to sell by being truer to yourself, not cramming yourself into some pushy, cookie-cutter sales strategy that feels wrong on five levels.
LET’S TALK DETAILS:
Unsalesy Microworkshop
Date: Wednesday, October 8th, 2025
Time: 10-10:30 am CST
Price: $27 Early Bird / $37 Full (🇨🇦 CAD)
YOUR PURCHASE INCLUDES:
30-minute microworkshop hosted virtually on Butter
Replay sent 24 hours post-workshop to attendees
Optional 15-minute post-workshop live Q&A
Digital, fillable workbook to use during and after the workshop
(delivered to your email before the workshop)
FOR ALL THE SENSITIVE, EMPATHETIC BUSINESS OWNERS.
You’re going to love Unsalesy if you…
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Are the face of your online business and your marketing
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Wonder if you’re doing the right things? Being ethical? Being a good person?
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Go long periods without posting or emailing because you get the ick
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Avoid selling or do it as little as possible
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Try to sell more, but always end up feeling pushy, off, or just not like yourself
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Doubt yourself and your marketing all the time
Two things can be true: You can have a love-hate relationship with marketing and make money from a business you believe in.
Hey! We’re Maddy Aucoin and Kira Matthes, copywriters and marketing pros with big mixed feelings about the marketing industry, and an even bigger love for the clients we serve (who deserve to get paid for doing good work that helps people).
If, like us, you exist in this gray area where you kinda hate marketing but also need to grow your business and make sales—and you find yourself swinging between wanting to burn it down and doubling down to grow—you’re our people. And this workshop is for you.
(We know because we live it daily.)
Permission to market with empathy, connection, and humanity.
We’re going to help you reframe the “shoulds” of selling. So you can grow by being more you—not pretending to be someone you’re not.

You’re down here— you must have questions.
Let’s answer them for you!
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Unsalesy will be held live virtually on Wednesday, October 8th at 10 am CST! Upon signup, you’ll receive a calendar invite with the link to join the workshop on Butter (a video software platform).
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Due to the digital nature of the workshop (and the replay delivery!), there are no refunds available.
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Yes! If you sign up for the workshop, you’ll receive the replay to your inbox within 24 hours of the event.
We have over 10 years of combined experience helping business owners sell their (genuinely good and helpful) offers to the right people who genuinely have a problem that can actually be solved by what’s being sold. Without fluff, exaggeration, fake urgency, psychological manipulation, or annoying sales funnels and processes.
And in this workshop, we’re opening the doors and letting you in on what we know.