You’re a cool professional.
Your website copywriter should be one, too.
MEET WEBSITE COPYWRITER MADDY AUCOIN
The person who writes your site should just get how to balance “professionalism” with your personality.
Who knows don’t want to follow the rules your industry has laid out for you (except the very real ones to keep your license or certifications, obviously).
Who promises to never write “I’m a cool [your job here]”, because let’s be honest— we can do so much better than that.
Luckily for you though, you’ve just found yours.
I’m Maddy, and I write website copy for brands changing the status quo.
I’ve always been a girl with a big personality— you’ll always hear me say “slay”, use alllll the exclamation points, and throw in pop culture references— but that’s not what your copy needs to sound like.
You’re a little sarcastic and love cracking jokes? Call me Chandler Bing.
Parks and Recs fan? We’ll sneakily tuck in your fave Leslie Knope references.
Obsessed with Beyoncé? We’ll make your audience fall crazy in love.
You deserve to feel seen, understood, and able to express your FULL personality with me when we work together.
I’m so here for:
Empathy, curiosity, diving in deep, every Beyoncé album (but especially Cowboy Carter), using business as a tool to change the world, and crying, laughing, and everything in between as clients express their full selves with me.
I’m not into:
Putting others in your industry down, being “on” all hours of the day, becoming a billionaire, taking up half the aisle with my cart at Costco, or anything that doesn’t support my values*
*My values, in short: the personal is political, Free Palestine, Black Lives Matter, support everyone on the 2SLGBTQAI+ spectrum, end poverty, accessibility matters.
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